ivy zhao — portfolio

hello :)

ivy zhao

written march 2026

Marketing & Communications | Content Operations & Social Media | UW 2026

Hi, I'm Ivy! I'm a Communications grad from the University of Waterloo with a background in content production, publishing workflows, and cross-functional marketing. I like making things clear, well-timed, and actually useful for the people reading them. Based in Markham, ON. Available full-time from April 2026.

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about me (work)

last updated march 2026

Communications grad from the University of Waterloo with a background in content production, publishing workflows, and cross-functional marketing. I like making things clear, well-timed, and actually useful for the people reading them.

currently:

–finishing my BA at Waterloo, exams done early April

–based in Markham, ON — open to remote roles

–looking for work in marketing, communications, or content

experience:

–Content Marketing Coordinator @ Digital Extremes (Warframe) — player-facing content across web, social, and in-game channels

–HR Communications Co-op @ Toronto Police Service — internal comms, newsletters, onboarding materials, feedback tools

–National Education Specialist @ Manulife — retirement education materials, large-scale system transitions, training documentation

resume (general) ↗ resume (games) ↗

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about me (personal)

written march 2026

hi, I'm Ivy! (or berry, if we met on discord)

games:

–957 hours in Warframe, which I also got to work on!

–honourable mentions: Helldivers 2, BG3, Disco Elysium, Project Zomboid, Lethal Company, Sims, Spore

–Disco Elysium deserved better

music:

–depends entirely on the day — somewhere between Laufey and late 90s kpop, with detours into vocaloid, mandopop, and Sabrina Carpenter

–I have a playlist for my favourite eras and dedicated artist playlists too!

other things:

–AAPI and intersectional feminist advocacy: my family's Shanghai-to-Markham journey is why I'm here

–Sanrio, stuffed animals, cats, and cute things generally

–salmon sashimi and grapes with complete and unwavering devotion

–reading when the right thing finds me: bell hooks, game lore deep dives, the occasional isekai romance novel

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work & projects

last updated march 2026

doing stuff and helping people is fun

web content @ digital extremes (warframe)

Player-facing content written and published on warframe.com during my co-op term (June–August 2025). Coordinated across development, art, community, and marketing teams to hit tight release windows.

–Countdown to TennoCon 2025 — multi-channel hype piece coordinating Twitch Drop logistics across three event days, community artist credits, and partner giveaways for a global playerbase

↗ warframe.com

–TennoGen Isleweaver Available Now — community cosmetics spotlight cataloguing items across multiple creators with individual artist credits and storefront descriptions

↗ warframe.com

–Dog Days 2025 — seasonal event launch post bridging marketing and game comms: balance change communication, new reward breakdowns, accessibility improvements, and community artist credits

↗ warframe.com

social & game capture @ digital extremes (warframe)

Game capture and in-game content creation for @playwarframe on Instagram and TikTok (June–August 2025). Involved in shooting, staging, and producing short-form video and photo content.

–Fridgeframe — 444K views on Instagram · 258.3K on TikTok

↗ instagram

–Qorvex x Plague Star — 351K views on Instagram · 236.5K on TikTok (released after my term ended, but this one was mine 🩷)

↗ instagram

–Merulina Prime — 210K views on Instagram · 49.8K on TikTok

↗ instagram

–Operator Hairstyles (Flare, Minerva, Velimir, Kaya) — my operator was used! · 143K views on Instagram · 21K on TikTok

↗ instagram

–TennoCon 2025 VA Collab — 155K views on Instagram · 103.1K on TikTok

↗ instagram

–Qorvex x Pride Month — 85.2K views on Instagram · 31.4K on TikTok · gained real experience moderating comments sections on sensitive content

↗ instagram